Background Constant Contact Active Forms
Constant Contact have been in the email marketing game since 1995. During that time they have managed to become one of the email tools in the world. Constant Contact Active Forms
What Makes them unique is that they’ve added features over the decades that none such as surveys, an event management tool, and social campaigns. These contribute to the varied list of options readily available, in addition to automations and recurring newsletters.
In Addition to these choices, they also boast a Marketplace with over 400 programs and integrations that cater for even the most market of merchandise. Yet despite these numbers and attributes, curiosity about Constant Contact appears to be on the decline, at least according to Google Trends. Enough reason for us to have a closer look at Constant Contact’s ins & outs and check whether it’s still applicable in the 21st century.
If you are choosing an email Marketing tool for your business, you can do much worse than Constant Contact (which begins at $20 a month). Then the business offers a free trial if you want to try out some of the features without committing. This review looks at the Email program, which supports up to 500 contacts. Were it not for a few hiccups that were unexplained, Constant Contact could have been an easy pick for our option.
How does Constant Contact stack up against the Competition in its own advertising database for companies with 2,500 contacts? It carries a price that is $45-per-month that is top. Email advertising programs also have a cap on the number of messages you can send in a month but Constant Contact doesn’t.
Since our last look, Constant Contact has Email autoresponders beyond these triggered such as anniversaries and birthdays. You can even send an email series to a specific set like a guide to getting started with follow-ups or your ceremony to an event. This works by segmenting your contacts and matching them up with autoresponders. The picture library allows 2 GB of storage. Users can also access stock photos that are paid and free directly through Constant Contact. You can interact with assistance via Twitter. Constant Contact Active Forms
Constant Contact is easy to use and has lots Beginning with the data icons helpfully located next to choices and fields describing what they are, extensive Knowledge Base trainers available, and articles. Constant Contact has an Activity page which lists the status of different tasks, such as contacts that are uploaded, so you know what’s going on in the background.
Phone support Isn’t 24/7 but the hours are Still pretty generous, going from 7 a.m. to 11 p.m. during the week, also 10 a.m. to 8 pm on weekends. Chat is available, and the agents will call you to make sure you have all of the information that you need.
Pricing and Features
Constant Contact offers a number of plans Based upon how big your subscriber base. The plan is $20 per month for as many as 500 subscribers and $45 for up to 2,500. A plan prices $335 for 50,000 and $195 for $10,000 subscribers. Price-wise, it’s not too different from Campaigner. You can sign up for other add-on services, for example EventSpot ($20 per month for one occasion; $25 for up to five occasions ) for event registrations, and research ($10 per month) to conduct polls (all of which are included at no extra charge on the Email Plus plan). The Basic account comes to keep images used from the mail campaigns with a Library. MyLibrary Plus ($5 per month) expands your storage to 1 GB. Newsletter Archive ($5 per month) creates a widget that can be added to your website on which you can display links to up to 100 mails. If you would like your clients to be able to see your messages that are older, this is a handy add-on.
The free trial gives you access to all of These features for 60 days however you can send up to 100 emails. The trial is a superb way to get accustomed to the platform to get a number of messages. Once you’re certain about the platform, update to the paid version and start blasting away. There is also a 30-day money-back guarantee, which can be uncommon in this area.
When you’re ready to create a newsletter, you May use the template to get started. The editing tool lets you tweak even colors, images, and text. There is also a networking library where you can save your own resources, such as company logos and other images. Constant Contact Active Forms
Once you’re Happy with your own newsletter, It is possible to send it immediately or schedule it for later (in 5-minute periods, such as 3:05 a.m., 3:10 a.m., and so forth ). We could not locate a recurring program to send messages on a daily, weekly, or yearly basis the manner Campaigner does, or to send messages based on the local time in the recipient’s location, as GetResponse can.
The company recently announced a new Attribute called Action Blocks, which enable marketers to add polls or RSVP cubes to regular emails. This enables recipients to answer messages with a single click without needing to leave the email inbox and also go to some web page.
You are able to track once you’ve sent a newsletter Its achievement by using the Reports tab. The dashboard displays the fundamentals, including opens, clickthroughs, bounces, and unsubscribe requests. A useful bar graph shows open rates and a graph compares performance across multiple campaigns. Users may also select up to five mails to compare high speed results side by side. The report has a convenient Refresh button so that you can observe real-time outcomes. It is not like MailChimp in which you have to manually load the pages. When we opened emails and clicked on the links, they had been enrolled almost immediately.
The Resource Center offers links to Info about typical clickthrough rates by industry. You may even look at relative metrics to find out if your degree of involvement with your customers is improving or declining over the previous 3 months. The mobile app is handy if you want to observe the campaign performance from your mobile device.
There Are Lots of ways Constant Contact: copy and paste, manually sort addresses into a form, upload a file (CSV, XLS, XLSX, or TXT), import from Gmail, or pull from Outlook and other (CRM) tools.
When we used the shape Address, we repeatedly received an error message but it didn’t say what had gone wrong. We were prompted to hit on the last button to return and fix the issue but we couldn’t because the page had died out of our browser (Firefox) cache. After a couple of tries, the entire page crashed. This was an unusual experience, to say the least. Constant Contact has ensured us has greatly improved since our initial test and that this is not likely to happen again.
The file upload import, and CRM Migration alternatives, on the other hand, were stable and easy to use. We believe most people would end up using these choices. We tracked the upload improvement under”Contacts: Activity” and was informed when the import was finish. Much like Campaigner, Constant Contact allows other speeches that are disposable and Mailinator. It’s too bad many services do not follow the example of GetResponse$15.00 in GetResponse, which filters out famous disposable domains. Constant Contact instead flags contacts which are likely to be other or transactional similar addresses so the user can choose whether to remove or store them.
Segments are initially based on that list you. Choose when saving the contacts but additionally, it is quite simple to go back and change the list. From the Contact Manager, we just clicked on the speeches we wanted to add to another list. A new feature enables users to select a listing for contacts to if they click on a particular link within an email to be added, the company said. This feature is available in all packages. Additionally, it can be paired with an autoresponder so that, when a link is clicked by a touch, there is a relevant email sent to them. Constant Contact allows you assign tags to contacts, which can be helpful if you want to track things such as the way they signed up, if they are loyalty members, or whatever else you might want to monitor. Constant Contact Active Forms
Our only quibble with the Contact Manager is That it’s a hassle. When we glued our list and cut, we dropped in addresses. We didn’t have other fields, such as name or address. Update the fields and we had to load each record to bring this. Because the pages were slow to load in our testing, this was simple. Since we can see the whole list in Contact Manager, it would have been nice to be able to simply click on the missing area, input, and just keep going down the page. So, lesson learned: Be certain to have all the relevant fields before uploading the names populated.
Constant Contact also enables you to produce forms That clients can use to sign up for emails and newsletters. These forms may be hosted either on your site or on Constant Contact’s servers. You can segment the users based on if they used alternative methods or the sign-up form, which may be helpful. The company also recently announced a brand new signup form editor that is intended to allow users to produce inline forms which may be embedded on a website as well as pop-up forms which could be customized to show after a fixed amount of time or when a visitor tries to leave the web site, the business said.
Constant Contact requires you to confirm that You already have approval from your record –no bought lists allowed! Since there’s absolutely no way to verify you have consent from every individual receiving messages sent to this 37, you can’t use group addresses such as sales @ or advertising @ addresses or distribution lists. You might also make autoresponders, recorded under the button, to ship when a user is added to a list. We used the templates to build a particular newsletter that was Welcome .
Constant Contact generally feels like a Stage but its error messages were disconcerting. This aside, the tool is strong, and for businesses Constant Contact is a good way to begin. We wish it offered a bit more flexibility in the scheduling of campaigns and creation of autoresponders in particular. Constant Contact Active Forms
If you don’t want these features, Then Constant Contact is a superb choice. Should you want just a bit more flexibility in your marketing plan, then have a look at email advertising Editors’ Choices Campaigner and MailChimp instead.
Because Constant Contact only offers seven Sorts of advertising automation works, the company doesn’t want to refer to itself as a advertising and marketing automation package. Rather, Constant Contact likes to inform prospects that it’s a cross between email advertising and advertising automation or exactly what it requires”email automation”
That’s because, unlike other tools, such as Editors’ Choice advertising automation systems Pardot and HubSpot, Constant Contact does not does not offer branching logic. Instead, it focuses to start automation campaigns. By way of instance, an automation workflow can be started by you when someone joins a listing or accomplishes a milestone, like a birthday or anniversary as a customer. However, you can not alter automationsbased on whether or not somebody opened an email, forwarded an email, or clicked on a link within the body of the email.
Automation platforms automatic more smart and, well, compared to email advertising tools, create life more personalized and easier for entrepreneurs for clients. Additionally, Constant Contact doesn’t provide A/B testing (they do offer subject line A/B testing), no search marketing inclusion, and the limited workflows you can create don’t offer drag-and-drop builders, that are pretty much standard nowadays. If you need automation for interactions with customers, then Constant Contact is a automation program. If you would like adaptive workflows and advanced sequencing that adapt to your customers’ specific actions, then Constant Contact is not powerful enough to compete in the marketing automation space.
As Constant Contact themselves reiterate through their website, they’re a tool for businesses. And, as it’s well worth evaluating them. They have enough of the fundamentals covered to satisfy companies as mentioned above, and then we’d recommend them highly if it were as straightforward as that. Constant Contact Active Forms
These days, the issue, is that there are Lots of email Tools that offer even more than Constant Contact, and for a lot less money. This includes not only attributes, but also user experience. In reality, for the amount you pay with Constant Contact, you could end up using stronger tools such as GetResponse and ActiveCampaign.
They do pick up points For their adequate deliverability prices, integrations (especially social media integrations), and for enabling different access levels for separate users. With recent improvements to reporting and promotion automation, it will look like they’re making an effort to enhance the item. But their lack of features, such as marketing automation, which makes it difficult to recommend over others at their price point. Constant Contact Active Forms