Intro Constant Contact Fort Collins
Constant Contact have been in the email marketing game since 1995. Throughout this time they have managed to turn into one of the email tools in the world, boasting over 650,000 clients. Constant Contact Fort Collins
What Makes them special is that they’ve added features over the years that not one like campaigns, surveys, and an event management tool. These all contribute to the varied list of email options readily available, as well as automations and newsletters.
In Addition to these choices, they also boast a Marketplace with over 400 programs and integrations that cater for even the most niche of products. Yet despite these numbers and attributes, curiosity about Constant Contact seems to be according to Google Trends. Enough reason for us to have a better look at Constant Contact’s ins & outs and check if it is still applicable in the 21st century.
If You’re choosing an email Marketing tool for the small business, you can do much worse than Constant Contact (which starts at $20 per month). If you want to test out a few of the features without committing the business provides a free trial. This review looks specifically. Were it not for a few hiccups that were unexplained, Constant Contact could have been an easy choice for our first option.
How Can Constant Contact stack up against the Competition in its own marketing database for companies with 2,500 contacts? It carries a 45-per-month price . Many marketing programs also have a limit on the number of messages you can send in a month but Constant Contact does not.
Since our last look, Constant Contact has Added email autoresponders beyond those triggered by sign-ups, including birthdays and anniversaries. You might also send an email series to a certain set of contacts, like a day-by-day guide to getting started with your service or follow-ups to a occasion. This works by segmenting your contacts into different folders and matching them up with autoresponders. The picture library allows 2 GB of storage. Users can access paid and free stock photographs straight through Constant Contact. You can now interact with support via Twitter. Constant Contact Fort Collins
Constant Contact is easy to use and has lots Beginning with the information icons located alongside fields and choices describing what they are, extensive Knowledge Base articles, and trainers available. Constant Contact has an Activity page that lists the status of different jobs, such as contacts that are uploaded, so that you understand what is happening in the background.
Phone support is not 24/7 but the hours are Still pretty generous, going from 7 a.m. to 11 p.m. during the week, also 10 a.m. to 8 p.m. on weekends. Chat is available, and the agents will call you to make sure to have all of the info you want.
Pricing and Features
Constant Contact offers a number of plans Depending upon the size of your subscriber base. The cheapest plan is $20 per month for up to 500 subscribers and $45 for up to 2,500. A plan prices $195 for $10,000 subscribers and $335 for 50,000. Price-wise, it’s not too different from Campaigner. You may register for other add-on providers, for example EventSpot ($20 per month for a single event; $25 for up to five occasions ) for event registrations, and Survey ($10 per month) to conduct polls (all of which are included at no additional charge on the Mail Plus plan). The Basic account comes with a Library to store pictures used from the email campaigns. MyLibrary Plus ($5 per month) expands your storage to 1 GB. Newsletter Archive ($5 per month) creates a widget which can be added to a site on which you may display links to up to 100 mails. If you would like your customers to be able to see your messages that are older, this is a.
The free trial gives you access to all You can send up to 100 mails although these attributes for 60 days. The trial is a great way to get used to the platform for a number of messages. When you’re sure about the stage, update to the paid version and start blasting away. There’s also a 30-day money-back guarantee, which can be uncommon in this area.
When you’re ready to create a newsletter, you Can use the template to get started. The editing tool lets you tweak text messages, pictures, and even colours. There is also a networking library where you can store your personal resources, such as company logos and other graphics. Constant Contact Fort Collins
Once you’re Happy with your newsletter, It is possible to send it immediately or schedule it for later (in 5-minute periods, such as 3:05 a.m., 3:10 a.m., and so forth ). We could not find a recurring schedule to send messages on a daily, weekly, or monthly basis the way Campaigner does, or to send messages based on the local time in the recipient’s location, as GetResponse can.
The company recently announced a new Feature named Action Blocks, which enable marketers to include polls or RSVP cubes to standard emails. This enables recipients to respond to messages with a single click without needing to depart the email inbox and go to some web page.
You are able to track, As Soon as You’ve sent a newsletter Its achievement by using the Reports tab. The dashboard displays the basics, such as opens, clickthroughs, bounces, and unsubscribe requests. A handy bar chart shows open rates and a chart compares performance across multiple campaigns. Users can also select up to five emails to compare high speed results side by side. The report has a convenient Refresh button so you may observe real-time outcomes. It’s not like MailChimp where you have to manually load the webpages. When we opened emails and clicked on the links, they had been enrolled almost immediately.
The Resource Center offers links to Information about average clickthrough rates by business. You can even look at comparative metrics to figure out if your level of engagement with your customers is improving or declining over the past three months. The cellular app is useful if you want to observe the effort performance from your mobile device.
There Are Lots of ways Constant Contact: copy and paste, manually type addresses into a type, upload a file (CSV, XLS, XLSX, or TXT), import from Gmail, or pull from Outlook and other (CRM) tools.
When we used the shape Address, we repeatedly received an error message but it didn’t say what had gone wrong. We were prompted to hit the Previous button to return and fix the problem but we could not because the page had died from our browser (Firefox) cache. After a couple of tries, the entire webpage crashed. This is an odd experience, to say the least. Constant Contact has ensured us its infrastructure has greatly improved because our first test and that this is unlikely to happen again.
The file upload import, and CRM Migration options, on the other hand, were stable and easy to use. We think most people would wind up using these choices. We monitored the upload improvement under”Contacts: Activity” and was informed while the import was finish. Much like Campaigner, Constant Contact allows Mailinator and other speeches that are disposable. It is too bad most services don’t follow the case of GetResponse$15.00 in GetResponse, which filters out known disposable domains. Constant Contact rather flags contacts which are likely to be transactional or other similar addresses so the user can decide whether to remove or keep them.
Segments are originally based on that list you. Select if saving the contacts but it’s also really easy to go back and adjust the list. In the Contact Managerwe clicked on the speeches we wanted to incorporate to a different list. A new feature allows users to choose a list for contacts to whenever they click on a link in an email to be added, the company said. This attribute is available in most packages. It can be paired with an autoresponder so that, when a link clicks, there is a pertinent email delivered to them automatically. Constant Contact lets you assign tags to contacts, which can be helpful if you need to monitor things like how they signed up, even if they are loyalty members, or whatever else you might want to monitor. Constant Contact Fort Collins
Our only quibble with the Contact Manager is That it is a pain. After we cut and glued our listing, we simply dropped in addresses. We didn’t have other fields, such as name or address. We had to load each record and update the subjects, to bring this. This was not that straightforward because the pages were slow to load in our testing. Since we can see the entire list in Contact Manager, then it might have been nice to be able to just click on the missing area, input, and just keep going straight down the page. Lesson learned: Be sure to have all the applicable fields before uploading the titles populated in the listing.
Constant Contact also lets you produce forms That customers can use to sign up for emails and newsletters. These forms may be hosted on your site or on Constant Contact’s servers. You can section the users based on if they used the sign-up form or methods, which may be helpful. The company also recently announced a brand new signup form editor that’s intended to permit users to create inline forms that may be embedded on a website as well as pop-up forms that could be customized to display after a set amount of time or when a visitor attempts to leave the website, the business stated.
Constant Contact requires you to verify that You have approval from your whole list! Since there’s no way to verify you’ve got consent from each individual receiving messages sent to that 37, you also can’t use group addresses such as sales @ or marketing @ addresses or distribution lists. You might make autoresponders, recorded under the button, to send when a user is added to some list. We used the templates to construct a particular Welcome publication .
Constant Contact appears like a Platform but its error messages were disconcerting. This aside, the instrument is strong, and for businesses Constant Contact is a good way to get started. We want it provided flexibility in the scheduling of autoresponders in particular. Constant Contact Fort Collins
If you don’t need these features, Then Constant Contact is a superb choice. Should you want a little bit more flexibility in your marketing strategy, then have a look at email advertising Editors’ Choices Campaigner and MailChimp.
Because Constant Contact only offers seven Kinds of marketing automation works does not want to refer to itself as a traditional marketing automation package. Rather, Constant Contact likes to tell prospects that it’s a cross between email advertising and marketing automation or exactly what it calls”email automation.”
That’s because, unlike other tools, such as Editors’ Choice marketing automation platforms Pardot and HubSpot, Constant Contact does not does not offer branching logic. It focuses to start automation campaigns. For example, you can begin an automation workflow when someone joins a listing or accomplishes a milestone, such as a birthday or anniversary for a customer. But you can not alter automationsbased on whether someone opened an email, forwarded an email, or clicked on a link inside the body of the email.
Automation platforms automatic, slightly more intelligent and, well, than marketing tools, make life more easy for marketers and more personalized for clients. Additionally, Constant Contact doesn’t offer A/B testing (they do offer subject line A/B testing), no research advertising inclusion, and the restricted workflows you can create do not offer drag-and-drop builders, that can be pretty much standard these days. If you require basic automation for second and first interactions with clients, then Constant Contact is a reliable automation system. If you would like advanced sequencing and adaptive workflows that adjust to your customers’ specific actions Constant Contact isn’t powerful enough to compete at the marketing automation area.
As Constant Contact themselves reiterate through their website, they are a tool for businesses. And, as it is well worth evaluating them on these terms. They definitely have enough of the fundamentals covered to meet businesses, as mentioned above, and then we’d recommend them highly, if it were as simple as that. Constant Contact Fort Collins
These days, the Matter, is that there are Lots of other email Tools that offer even greater than Constant Contact, and also for a lot less cash. This includes not only attributes, but also user expertise. In fact, for the amount you pay with Constant Contact, you might find yourself using stronger tools like GetResponse and ActiveCampaign.
They do pick up points For their decent deliverability prices, integrations (particularly social websites integrations), and for enabling different access levels for different users. With recent enhancements to reporting and marketing automation, it will look like they’re making an attempt to enhance the product. But their lack of features makes it difficult to recommend over others at their price point. Constant Contact Fort Collins