Introduction Constant Contact Free Version
Constant Contact have been in the email marketing video game since 1995. Throughout that time they have managed to turn into one of the email tools in the world. Constant Contact Free Version
What Makes them unique is that they’ve added many features over the decades that none like social campaigns, surveys, and an event management tool. All these contribute to the diverse list of email alternatives as well as automations and newsletters that are recurring.
In Addition to these options, they also boast a Marketplace with over 400 programs and integrations which cater to even the most market of products. Yet despite attributes and these flashy numbers, interest in Constant Contact seems to be according to Google Trends. Reason for us to take a look at Constant Contact’s ins & outs and check whether it’s still relevant in the 21st century.
If you are choosing an email Marketing tool for the small business, you can do much worse than Constant Contact (which starts at $20 per month). If you would like to test out a few of the attributes without committing the company provides a free trial. This review looks specifically. Were it not for a few unexplained hiccups, Constant Contact could have been an easy pick for our choice.
How does Constant Contact stack up against the Competition for companies with 2,500 connections? It carries a top price that is $45-per-month. Many email marketing programs have a cap on but Constant Contact doesn’t.
Since our last appearance, Constant Contact has Email autoresponders beyond these triggered by sign-ups, including anniversaries and birthdays. You might also send an email series to a certain set of contacts, like a day-by-day guide to getting started with your ceremony or follow-ups to an event. This works by matching them up with autoresponders and segmenting your contacts into various folders. The image library allows 2 GB of storage, with a maximum file size of 5MB. Users may access free and paid stock photos directly through Constant Contact. Finally, you can now interact with support via Twitter. Constant Contact Free Version
Constant Contact is easy to use and has plenty Of aid options, starting with the data icons located next to choices and fields describing what they are Knowledge Base trainers accessible, and articles. Constant Contact has an Activity page that lists the status of various tasks, such as uploaded contacts, so you understand what is happening in the background.
Phone support is not 24/7 but the hours are Still fairly generous, going from 7 a.m. to 11 p.m. during the week, and 10 a.m. to 8 p.m. on weekends. Chat is available, and the brokers will also call you to ensure you have.
Pricing and Features
Constant Contact offers a number of programs Based on the size of your subscriber base. The least expensive plan is $20 a month for up to 500 subscribers and $45 for up to 2,500. A plan costs $335 for 50,000 and $195 for $10,000 subscribers. Price-wise, it is not too different from Campaigner. You can sign up for other add-on services, for example EventSpot ($20 a month for a single event; $25 for up to five events) for event registrations, and Survey ($10 per month) to run polls (all of which can be included at no additional charge on the Mail Plus program ). The Basic account comes to store pictures used from the campaigns with a Library. MyLibrary Plus ($5 per month) expands your storage to 1 GB. Newsletter Archive ($5 a month) creates a widget which may be added to your website on which you can display links to up to 100 mails. If you would like your clients to be able to see your older messages, this is a.
The free trial Provides you access to all You can send up to 100 emails although these attributes for 60 days. The trial is a great way to get used to the platform for a number of messages. Once you’re sure about the stage, upgrade to the paid version and start blasting away. There’s also a 30-day money-back guarantee, which can be unusual in this space.
When you are ready to make a newsletter, you Can use the template to begin. The editing tool lets you tweak pictures text messages, and colours. There is also a media library where you can store your personal assets, such as company logos and other images. Constant Contact Free Version
As Soon as You’re satisfied with your own newsletter, You can send it right away or schedule it for later (in 5-minute intervals, for example 3:05 a.m., 3:10 a.m., and so on). We couldn’t find a recurring program to send messages on a daily, weekly, or monthly basis the way Campaigner does, or to send messages based on the local time in the receiver’s location, as GetResponse can.
The company recently announced a new Attribute called Action Blocks, which enable marketers to include polls or RSVP cubes to regular emails. This permits recipients to answer messages with one click without needing to leave the email inbox and also visit a web page.
You can track As Soon as You’ve sent a newsletter Its achievement by using the Reports tab. The dash displays the fundamentals, including opens, clickthroughs, bounces, and unsubscribe requests. A useful bar chart shows open rates and a chart compares performance over multiple campaigns. Users may also pick up to five emails to compare high-level results side by side. The report has a handy Refresh button so that you can observe real-time results. It is not like MailChimp where you’ve got to manually load the pages. When we opened mails and clicked on the links, they were registered nearly immediately.
The Resource Center offers links to Info about typical clickthrough rates by industry. You may even look at comparative metrics to find out if your level of involvement with your customers is improving or declining over the past three months. The mobile app is useful if you want to see the campaign performance from your mobile device.
There Are Lots of ways Constant Contact: copy and paste, manually type addresses into a form, upload a file (CSV, XLS, XLSX, or TXT), import from Gmail, or pull from Outlook and other (CRM) tools.
When we used the form Address, we received an error message but it didn’t state what had gone wrong. We were prompted to hit on the Previous button to go back and fix the problem but we couldn’t because the page had expired out of our browser (Firefox) cache. After a couple of attempts, the whole webpage crashed. This is an unusual experience, to say the least. Constant Contact has assured us its infrastructure has greatly improved since our initial test and this is not likely to happen again.
The file upload import, and CRM Migration alternatives, on the other hand, were easy to use and secure. We think most people would wind up using one of these choices. We tracked the upload progress under”Contacts: Activity” and was notified while the import was complete. Much like Campaigner, Constant Contact allows Mailinator and other addresses that are disposable. It is too bad most services do not comply with the example of GetResponse$15.00 at GetResponse, which filters out known disposable domains. Constant Contact instead flags contacts that are inclined to be transactional or other similar email addresses so the user can choose whether to remove or store them.
Segments are based on that list you. If saving the contacts but additionally, it is quite simple to go back, choose and change the list. From the Contact Manager, we just clicked on the speeches we wanted to add to another list. A new feature enables users to select a listing for contacts to be added to if they click on on a link in an email, the business said. This attribute is available in most packages. Additionally, it may be paired with an autoresponder so that, when a touch clicks a link, there is a email sent to them automatically. Constant Contact allows you assign tags to contacts, which is helpful if you want to monitor things like how they signed up, if they are loyalty members, or whatever else you might want to monitor. Constant Contact Free Version
Our only quibble with the Contact Manager is That it is a hassle to edit the user records. When we cut and pasted our listing, we just dropped in email addresses. We did not have other areas, such as address or name. To bring this, update the subjects and we needed to load each person record. This was straightforward because the pages were slow to load in our testing. Since we can see the entire list in Contact Manager, then it would have been nice to be able to just click on the missing area, input, and just keep going straight down the page. Lesson learned: Be sure to have each of the applicable fields populated before uploading the names.
Constant Contact also enables you to create forms That customers can use to sign up for newsletters and emails. These forms can be hosted either on your site or on Constant Contact’s servers. The users can be segmented by you based on whether they used alternative procedures or the sign-up form, which may be useful. The business also recently announced a new sign-up form editor that is intended to allow users to create inline forms which may be embedded onto a site as well as pop-up forms that could be customized to display after a fixed amount of time or when a visitor tries to leave the website, the company said.
Constant Contact demands you to confirm that You have approval from your record! You cannot use set addresses such as [email protected] or [email protected] addresses or distribution lists as there’s absolutely no way to confirm you’ve got consent from every person receiving messages sent to that address. You might create autoresponders, listed under the button, to send automatically every time a user is added to some list. We used the templates to build a publication to new subscribers.
Constant Contact appears like a Professional stage but its random error messages were disconcerting. This apart, the instrument is solid, and for small businesses new to email marketing, Constant Contact is a fantastic way to begin. We wish it offered a little more flexibility in the scheduling of campaigns and creation of autoresponders. Constant Contact Free Version
If you do not want these features, However Constant Contact is a superb option. If you need just a little bit more flexibility in your marketing plan, then check out email marketing Editors’ Choices Campaigner and MailChimp.
Because Constant Contact only offers seven Sorts of marketing automation works doesn’t like to refer to itself as a marketing automation package that is conventional. Rather, Constant Contact likes to tell prospects that it’s a cross between email marketing and advertising automation or exactly what it requires”email automation.”
That’s because, unlike other tools, such as Editors’ Choice marketing automation platforms Pardot and HubSpot, Constant Contact doesn’t doesn’t offer branching logic. It focuses to begin automation campaigns. By way of example, an automation workflow can be started by you whenever someone joins a listing or accomplishes a landmark, such as a birthday or anniversary for a customer. However, you can’t change automationsbased on whether or not somebody opened an email, forwarded an email, or clicked on a link within the body of the email.
These attributes, which make advertising Automation platforms automatic, more smart and, well, compared to marketing tools, make life more easy for marketers and more personalized for clients. In addition, Constant Contact doesn’t offer A/B testing (they do offer subject line A/B testing), no research advertising inclusion, and also the limited workflows it is possible to create do not offer drag-and-drop builders, that can be pretty much standard nowadays. Should you require automation for second and first interactions with customers, then Constant Contact is a reliable automation system. If you want flexible workflows and innovative sequencing that adapt to your customers’ specific activities Constant Contact isn’t strong enough to compete at the marketing automation area.
As Constant Contact themselves reiterate through their website, they’re a tool for companies. And, as such, it is worth assessing them on these terms. As mentioned above, they have a lot of the basics covered to satisfy most small companies, and we’d recommend them highly if it were as straightforward as that. Constant Contact Free Version
The Matter, nowadays, is that there are plenty of other email Tools offering even more than Constant Contact, and also for a lot less money. This includes not only attributes, but also user expertise. In fact, for the amount you pay with Constant Contact, you could end up using tools like ActiveCampaign and GetResponse.
They do pick up things Due to their adequate deliverability rates, integrations (especially social media integrations), and for enabling different access levels for different users. And with recent enhancements to coverage and marketing automation, it will look like they’re making an effort to improve the item. However, their lack of innovative features, such as marketing automation, makes it hard to recommend over others at their price point. Constant Contact Free Version