Introduction Constant Contact List Management
Constant Contact happen to be from the email marketing video game since 1995. During that time they’ve managed to become one of the email tools in the world. Constant Contact List Management
What Makes them special is that they have added features over the decades that none of their competitors sport, like surveys, an event management tool, and campaigns. These add to the varied list of email alternatives available, as well as automations and recurring newsletters.
In Addition to these choices, they also boast a Market with over 400 apps and integrations that cater to even the most niche of products. Yet despite these numbers and features, curiosity about Constant Contact appears to be according to Google Trends. Reason for us to have a closer look at Constant Contact’s ins & outs and check whether it’s still applicable in the 21st century.
If you are choosing an email Marketing tool for the small business, you could do a lot worse than Constant Contact (which begins at $20 per month). If you want to try out some of the features without committing a 6-day free trial is offered by the company. This review looks specifically at the plan, which supports up to 500 contacts. Were it not for some technical hiccups that were unexplained, Constant Contact might have been an easy choice for our initial choice.
How does Constant Contact pile up against the Contest for companies with 2,500 connections? It carries a $45-per-month price tag that is top. Many marketing programs also have a cap on how many messages you can send in a month but Constant Contact does not.
Since our last look, Constant Contact has Email autoresponders beyond those triggered such as anniversaries and birthdays. You can also send an email series to a specific set like a day-by-day guide to getting started with your service or follow-ups to a event. This works by matching them up with autoresponders and segmenting your contacts. The picture library currently allows 2 GB of storage, with a maximum file size of 5MB. Users can also access stock photographs that are free and paid through Constant Contact. Finally, you can now interact with assistance via Twitter. Constant Contact List Management
Constant Contact is Simple to Use and has plenty Beginning with the data icons located next to fields and options explaining what they are Knowledge Base articles, and trainers accessible at a toll-free number. Constant Contact has an Activity page which lists the status of different tasks, such as uploaded contacts, so you understand what’s happening in the background.
Phone support Isn’t 24/7 but the hours are Still pretty generous, moving from 7 a.m. to 11 pm throughout the week, and 10 a.m. to 8 pm on weekends. Chat is available, along with the agents will call you to ensure you have all the info that you need.
Pricing and Features
Constant Contact offers a number of programs Based on how big your subscriber base. The cheapest plan is $20 per month for up to 500 subscribers and $45 for up to 2,500. A plan costs $195 for $10,000 subscribers and $335 for 50,000. Price-wise, it is not too different from Campaigner. You can register for additional add-on services, such as EventSpot ($20 per month for a single event; $25 for up to five events) for event registrations, and Survey ($10 per month) to conduct surveys (all of which can be included at no extra charge on the Mail Plus plan). The fundamental account comes to store images used in the email campaigns with a Library. MyLibrary Plus ($5 per month) expands your storage to 1 GB. Newsletter Archive ($5 a month) creates a widget that may be added to a website on which you can display links to around 100 mails. If you would like your clients to be able to see your messages that are older, this is a.
The free trial gives you access to all You can only send up to 100 mails although these features for 60 days. The trial is a superb way to get used to the platform for a restricted number of messages. When you are certain about the stage, upgrade to the paid version and start blasting away. There is also a 30-day money-back guarantee, which is uncommon in this area.
When you’re ready to create a newsletter, you May use the template to get started. The editing application allows you tweak pictures, text messages, and even colors. There is also a networking library where you can save your own assets, such as company logos and other graphics. Constant Contact List Management
Once you’re Happy with your own newsletter, You can send it immediately or schedule it for later (in 5-minute periods, for example 3:05 a.m., 3:10 a.m., and so forth ). We couldn’t locate a recurring schedule to send messages on a daily, weekly, or monthly basis the manner Campaigner does, or to send messages depending on the local time in the recipient’s location, as GetResponse can.
The Business also announced a new Feature named Action Blocks, which allow marketers to include polls or RSVP blocks to standard emails. This permits recipients to respond to messages with one click without having to leave the email inbox and go to some web page.
You are able to track, once you’ve sent a newsletter using the Reports tab Its achievement. The dashboard displays the fundamentals, such as opens, clickthroughs, bounces, and unsubscribe requests. A useful bar graph shows open rates along with a chart compares performance over multiple campaigns. Users can also select up to five emails to compare high speed results side by side. The report has a handy Refresh button so that you may observe real-time outcomes. It is not like MailChimp where you have to manually load the pages. When we opened emails and clicked on the links, they had been enrolled almost immediately.
The Resource Center offers links to Info about average clickthrough rates by industry. You can also look at comparative metrics to figure out if your degree of engagement with your clients is improving or declining over the previous 3 months. The cellular app is handy if you want to see the campaign functionality from your mobile device.
There are several ways to add contacts to Constant Contact: copy and paste, manually type addresses into a form, upload a file (CSV, XLS, XLSX, or TXT), import from Gmail, or pull from Outlook and other (CRM) tools.
After we used the form Speech, we received an error message but it didn’t say what had gone wrong. We were motivated to hit the last button to go back and fix the issue but we couldn’t because the page had died out of our browser (Firefox) cache. After a few attempts, the whole webpage crashed. This was an unusual experience, to say the least. Constant Contact has ensured us has greatly improved since our initial test and this is not likely to occur again.
The document upload, Gmail import, and CRM Migration options, on the other hand, were secure and simple to use. We believe most people would wind up using these options. We monitored the upload improvement under”Contacts: Activity” and was informed while the import was complete. Much like Campaigner, Constant Contact allows Mailinator and speeches that are disposable. It is too bad most services don’t comply with the example of GetResponse$15.00 in GetResponse, which filters out known disposable domains. Constant Contact instead flags contacts that are likely so the user can decide whether to remove or store them to be transactional or other similar addresses.
Segments are based on that list you. Select if saving the contacts but additionally, it is really easy to go back and change the list. From the Contact Manager, we just clicked on the speeches we wanted to add to another list. A new feature allows users to choose a listing for contacts to whenever they click on a specific link within an email to be added, the company said. This attribute is available in most packages. It can be paired with an autoresponder so that, when a link clicks, a email is sent to them automatically. Constant Contact allows you assign tags to contacts, which is helpful if you need to track things like the way they signed up, if they are loyalty associates, or whatever else you may want to monitor. Constant Contact List Management
Our only quibble with the Contact Manager is That it is a hassle. When we cut and pasted our list, we just dropped in addresses. We did not have other areas, such as name or address. To add this, update the fields and we had to load each record. Because the pages were slow to load in our testing, this was straightforward. Since we could see the whole list in Contact Manager, it might have been nice to be able to just click on the missing field, input, and just keep going straight down the page. So, lesson learned: Be sure to have each the applicable fields before uploading the names, populated in the list.
Constant Contact also enables you to create forms That clients can use to register for newsletters and emails. These forms can be hosted either on your own site or on Constant Contact’s servers. The consumers can be segmented by you based on if they used the form or methods, which can be helpful. The company also recently announced a brand new signup form editor that is intended to allow users to produce inline forms that may be embedded on a site in addition to pop-up forms that can be customized to show after a set amount of time or when a visitor tries to leave the web site, the company stated.
Constant Contact requires you to verify that You already have consent from your record –no purchased lists allowed! Since there is no way to confirm you’ve got permission from each individual getting messages you can’t use set addresses like sales @ or marketing @ addresses or distribution lists. You can make autoresponders, listed under the button, to ship automatically when a user is added to a list. We used the templates to build a publication that was Welcome .
Constant Contact appears like a Stage but its arbitrary error messages were disconcerting. This the instrument is strong, and for businesses Constant Contact is a fantastic way to begin. We wish it offered flexibility in the scheduling of autoresponders of creation and campaigns particularly. Constant Contact List Management
If you do not want these features, But then Constant Contact is an excellent choice. Should you need just a bit more flexibility in your marketing plan, then check out email advertising Editors’ Choices Campaigner and MailChimp instead.
Because Constant Contact merely offers seven Various kinds of marketing automation functions, the company does not want to refer to itself as a conventional advertising and marketing automation package. Instead, Constant Contact likes to tell prospects that it’s a cross between email marketing and advertising automation or what it calls”email automation”
That’s because, unlike other tools, for example Editors’ Choice advertising automation systems Pardot and HubSpot, Constant Contact doesn’t does not provide branching logic. It focuses on only two triggers to begin automation campaigns. For example, you can start an automation workflow whenever someone achieves a landmark, such as a birthday or anniversary for a customer or joins a list. You can’t change automationsbased on whether someone opened an email, forwarded an email, or clicked on a link inside the body of this email.
Automation platforms slightly more intelligent and, well, automatic, than email tools, make life more personalized and more easy for marketers for clients. Additionally, Constant Contact doesn’t provide A/B testing (they do provide subject line A/B testing), no research advertising addition, and also the limited workflows you can create don’t offer drag-and-drop builders, that are pretty much standard these days. Should you need automation for second and first interactions with clients Constant Contact is a automation system. But if you would like flexible workflows and sequencing that adapt to your clients’ specific activities Constant Contact is not strong enough to compete at the marketing automation space.
As Constant Contact themselves reiterate through their website, they’re a tool for companies. And, as it is well worth assessing them on these conditions. They definitely have a lot of the fundamentals covered to meet companies, as mentioned previously, and then we’d recommend them more highly if it were as simple as that. Constant Contact List Management
These days, the issue, is that there are plenty of other email Tools that offer even greater than Constant Contact, and also for a whole lot less money. This includes user expertise, but also not just features. In fact, for the amount you pay with Constant Contact, you could find yourself using tools like GetResponse and ActiveCampaign.
They do pick up points For their decent deliverability prices, integrations (particularly social websites integrations), also for enabling different access levels for separate users. With recent enhancements to promotion automation and coverage, it does look as though they’re making an effort. But their lack of advanced features, such as marketing automation, which makes it hard to recommend over others at their price point. Constant Contact List Management