Background Constant Contact Reviews 2016
Constant Contact have been from the email marketing game since 1995. During this time they have managed to become one of the email tools in the world. Constant Contact Reviews 2016
What Makes them special is that they’ve added features over the years that not one of their competitions game, like surveys, an event management tool, and social campaigns. These all add to the varied list of email alternatives readily available, in addition to automations and newsletters.
On top of these choices, they also boast a Marketplace with over 400 programs and integrations which cater to even the most market of merchandise. Yet despite features and these flashy numbers, curiosity about Constant Contact seems to be according to Google Trends. Enough reason for us to have a look at Constant Contact’s ins & outs and check if it’s still relevant in the 21st century.
If you are choosing an email Marketing tool for the business, you can do a lot worse than Constant Contact (which starts at $20 per month). Then the business provides a trial if you want to try out a few of the features without committing. This review looks at the Email program, which supports up to 500 contacts. Were it not for some unexplained technical hiccups, Constant Contact might have been an easy choice for our choice.
How Can Constant Contact stack up against the Competition for businesses with 2,500 connections in its own advertising database? It carries a high price that is $45-per-month. Many marketing programs have a cap on the number of messages you can send in a month but Constant Contact doesn’t.
Since our last look, Constant Contact has Added email autoresponders beyond those triggered including birthdays and anniversaries. You might also send an email series to a set of contacts, like a day-by-day guide to getting started with follow-ups or your ceremony to an occasion. This works by matching them up using autoresponders and copying your contacts into various folders. The picture library now allows 2 GB of storage. Users may access paid and free stock photographs straight through Constant Contact. Finally, you can now interact with support via Twitter. Constant Contact Reviews 2016
Constant Contact is easy to use and has lots Starting with the information icons located next to disciplines and choices explaining what they are, extensive Knowledge Base trainers accessible at a toll-free number, and articles. Constant Contact has a Task page which lists the status of various tasks, such as contacts that are uploaded, so that you know what’s happening in the background.
Phone support Isn’t 24/7 but the hours are Still fairly generous, going from 7 a.m. to 11 pm throughout the week, and 10 a.m. to 8 p.m. on weekends. Chat is available, and the agents will call you to ensure you have.
Pricing and Features
Constant Contact offers a number of programs Depending upon how big your subscriber base. The plan is $20 per month for as many as 500 subscribers and $45 for up to 2,500. A plan costs $335 for 50,000 and $195 for $10,000 subscribers. Price-wise, it’s not too different from Campaigner. You can sign up for additional add-on services, for example EventSpot ($20 a month for a single event; $25 for up to five occasions ) for event registrations, and research ($10 per month) to conduct surveys (all of which can be included at no additional charge on the Email Plus plan). The Basic account comes to keep images used in the campaigns. MyLibrary Plus ($5 per month) expands your storage to 1 GB. Newsletter Archive ($5 a month) generates a widget that may be added to a website on which you can display links to up to 100 emails. This is a if you want your customers to be able to see your older messages.
The free trial gives you access to all You can just send up to 100 mails although these attributes for 60 days. The trial is a great way to get used to the platform for a limited number of messages. Once you are sure about the platform, upgrade to the paid version and start blasting away. There’s also a 30-day money-back guarantee, which can be uncommon in this area.
When you are ready to make a newsletter, you Can use the template to get started. The editing tool allows you tweak pictures text messages, and even colors. There is also a media library where you are able to store your own assets, such as company logos and other graphics. Constant Contact Reviews 2016
As Soon as You’re satisfied with your newsletter, It is possible to send it immediately or schedule it for later (in 5-minute intervals, for example 3:05 a.m., 3:10 a.m., and so on). We could not locate a recurring program to send messages on a daily, weekly, or monthly basis the way Campaigner doesto send messages depending on the local time in the receiver’s place, as GetResponse can.
The Business also recently announced a new Attribute named Action Blocks, which allow marketers to include polls or RSVP cubes to regular emails. This enables recipients to answer messages with one click without needing to depart the email inbox and go to some web page.
You are able to track, As Soon as You’ve sent a newsletter using the accounts tab, its success. The dash displays the fundamentals, including opens, clickthroughs, bounces, and unsubscribe requests. A useful bar graph shows open prices and a chart compares performance over multiple campaigns. Users can also select up to five emails to compare high speed results side by side. The report has a convenient Refresh button so that you can see real-time results. It is not like MailChimp in which you have to manually load the webpages. When we opened mails and clicked on the links, they had been registered nearly instantly.
The Resource Center offers links to Information about average clickthrough rates by business. You can even look at relative metrics to figure out if your degree of involvement with your customers is improving or declining over the previous three months. The cellular app is handy if you want to observe the effort functionality from your mobile device.
There Are Lots of ways Constant Contact: copy and paste, manually sort addresses into a form, upload a file (CSV, XLS, XLSX, or TXT), import from Gmail, or pull from Outlook and other (CRM) tools.
When we used the shape to manually add an Address, we repeatedly received an error message but it did not state what had gone wrong. We were motivated to hit on the last button to go back and fix the issue but we could not because the page had died out of our browser (Firefox) cache. After a couple of attempts, the entire webpage crashed. This is an odd experience, to say the least. Constant Contact has assured us its infrastructure has greatly improved since our initial test and that this is unlikely to occur again.
The document upload, Gmail import, and CRM Migration alternatives, on the other hand, were secure and easy to use. We think most people would wind up using these choices. We monitored the upload progress under”Contacts: Task” and was informed when the import was finish. Like Campaigner, Constant Contact allows Mailinator and other addresses that are disposable. It’s too bad many services don’t follow the case of GetResponse$15.00 at GetResponse, which filters out known disposable domains. Constant Contact instead flags contacts which are likely to be transactional or other such email addresses so the user can choose whether to remove or keep them.
Segments are based on which list you Choose if saving the contacts but additionally, it is really easy to go back and adjust the list. In the Contact Manager, we just clicked on the speeches we wanted to add to a different listing. A new feature allows users to choose a listing for contacts to whenever they click a specific link in an email to be added, the business said. This feature is available in all packages. It can be paired with an autoresponder so that, when a contact clicks a link, a email is sent to them. Constant Contact allows you assign tags to contacts, which can be helpful if you want to track things like the way they signed up, even if they’re loyalty members, or anything else you may want to track. Constant Contact Reviews 2016
Our only quibble with the Contact Manager is That it is a pain to edit the consumer records. When we cut and pasted our listing, we simply dropped in addresses. We didn’t have other fields, such as address or name. We had to load each record and update the fields, to bring this. This was simple because the pages were slow to load in our testing. Since we could see the entire list in Contact Manager, it might have been nice to be able to simply click on the lost area, enter, and just keep going straight down the page. Lesson learned: Be sure to have each the relevant fields before uploading the titles, populated from the listing.
Constant Contact also lets you produce forms That customers can use to sign up for newsletters and emails. These forms can be hosted on your own site or on Constant Contact’s servers. The users can be segmented by you based on if they used procedures or the sign-up form, which can be useful. The company also recently announced a brand new signup form editor that’s designed to allow users to produce inline forms which can be embedded onto a site as well as pop-up forms that can be customized to show after a set amount of time or when a visitor tries to leave the website, the company said.
Constant Contact demands you to verify that You have consent from your entire list–no purchased lists allowed! As there is absolutely no way to verify you have consent from every individual receiving messages sent to that 37, you also can’t use group addresses like sales @ or marketing @ addresses or distribution lists. You might make autoresponders, listed under the Generate button, to send every time a user is added to some list. We used the templates to build a particular Welcome newsletter .
Constant Contact generally feels like a Stage but its error messages were disconcerting. This aside, the tool is solid, and for businesses new to email marketing, Constant Contact is a good way to get started. We wish it offered a bit more flexibility in the scheduling of autoresponders of creation and campaigns in particular. Constant Contact Reviews 2016
If you do not want these extra features, However Constant Contact is a superb choice. If you need a little bit more flexibility in your marketing strategy, then have a look at email advertising Editors’ Choices Campaigner and MailChimp.
Because Constant Contact merely offers seven Various sorts of advertising automation works, the firm doesn’t want to refer to itself as a marketing automation package that is conventional. Instead, Constant Contact likes to tell prospects that it is a cross between email marketing and marketing automation or exactly what it calls”email automation.”
That is because, unlike other tools, for example Editors’ Choice advertising automation platforms Pardot and HubSpot, Constant Contact doesn’t doesn’t offer branching logic. It focuses to start automation campaigns. For example, you can begin an automation workflow when someone joins a list or accomplishes a milestone, such as a birthday or anniversary as a customer. You can not change automationsbased on whether or not somebody opened an email, forwarded an email, or clicked on a link inside the body of the email.
Automation platforms automatic slightly more smart and, well, compared to email tools, make life more personalized and easier for marketers for customers. Additionally, Constant Contact does not offer A/B testing (they do offer subject line A/B testing), no search marketing addition, and the limited workflows you can create do not offer drag-and-drop builders, that can be pretty much standard nowadays. If you require automation for second and first interactions with customers Constant Contact is a reliable automation program. If you want advanced sequencing and adaptive workflows that adapt to your clients’ specific actions Constant Contact is not strong enough to compete in the marketing automation space.
As Constant Contact themselves reiterate through their website, they’re a tool for businesses. And, as such, it’s well worth evaluating them on those conditions. As mentioned previously, they have a lot of the fundamentals covered to satisfy businesses, and if it had been as straightforward as that then we’d recommend them highly. Constant Contact Reviews 2016
These days, the issue, is that there are Lots of email Tools offering even more than Constant Contact, and for a lot less money. This includes not just attributes, but also user experience. In reality, for the amount you pay with Constant Contact, you could find yourself using tools such as GetResponse and ActiveCampaign.
They do pick things up For their decent deliverability prices, integrations (particularly social websites integrations), also for allowing different access levels for separate users. And with recent improvements to promotion automation and coverage, it will look as though they’re making an attempt. However, their lack of features, such as marketing automation, which makes it difficult to recommend over others at their price . Constant Contact Reviews 2016