Intro Constant Contact Specs
Constant Contact happen to be from the marketing game since 1995. Throughout that time they have managed to become one of the email tools in the world, boasting over 650,000 customers. Constant Contact Specs
What Makes them special is that they have added several features over the decades that not one of their competitors sport, like surveys, an event management tool, and social campaigns. All these add to the list of options in addition to automations and newsletters that are recurring.
On top of these options, they also boast a Market with over 400 apps and integrations which cater to even the most market of products. Yet despite these flashy numbers and features, curiosity about Constant Contact seems to be according to Google Trends. Reason for us to have a look at Constant Contact’s ins & outs and check whether it’s still relevant in the 21st century.
If You’re choosing an email Marketing tool for your small business, you could do much worse than Constant Contact (which starts at $20 a month). Then the business offers a trial if you want to try out a few of the features without committing. This review looks at the plan, which supports up to 500 contacts. Were it not for a few unexplained hiccups, Constant Contact could have been an easy choice for our choice.
How does Constant Contact pile up against the Competition in its advertising database for companies with 2,500 contacts? It carries a price tag that is high. Many marketing tools have a cap on but Constant Contact doesn’t.
Since our last appearance, Constant Contact has Added email autoresponders beyond those triggered by sign-ups, including birthdays and anniversaries. You can send an email series to a certain set of contacts, such as a day-by-day guide to getting started with follow-ups or your service to a occasion. This works by copying your contacts into various folders and matching them up with autoresponders. The image library allows 2 GB of storage. Users can access stock photos that are paid and free directly through Constant Contact. You can now interact with support via Twitter. Constant Contact Specs
Constant Contact is easy to use and has plenty Starting with the data icons located next to fields and options explaining what they are Knowledge Base trainers available at a toll-free number, and articles. Constant Contact has an Activity page which lists the status of various jobs, such as contacts that are uploaded, so that you understand what is happening in the background.
Phone support Isn’t 24/7 but the hours are Still fairly generous, moving from 7 a.m. to 11 p.m. during the week, also 10 a.m. to 8 pm on weekends. Chat is available, and the brokers will even call you to make sure to have.
Pricing and Features
Constant Contact offers a number of plans Based upon how big your subscriber base. The plan is $20 a month for as many as 500 subscribers and $45 for up to 2,500. A plan prices $195 for $10,000 subscribers and $335 for 50,000. Price-wise, it’s not too different from Campaigner. You can sign up for other add-on providers, for example EventSpot ($20 a month for one occasion; $25 for up to five occasions ) for event registrations, and research ($10 per month) to conduct surveys (all of which can be included at no extra charge on the Email Plus plan). The fundamental account comes to keep images used from the campaigns with a Library. MyLibrary Plus ($5 per month) expands your storage to 1 GB. Newsletter Archive ($5 per month) generates a widget which can be added to your website on which you can display links to around 100 mails. If you want your clients to have the ability to see your messages that are older, this is a handy add-on.
The free trial Provides you access to all You can send up to 100 emails although these attributes for 60 days. The trial is a great way to get accustomed to the platform for a restricted number of messages. Once you’re sure about the platform, update to the paid version and start blasting away. There is also a 30-day money-back guarantee, which is unusual in this area.
When you’re ready to create a newsletter, you May use the template to get started. The editing tool allows you tweak pictures text messages, and even colors. There’s also a networking library where you can store your own assets, such as company logos and other images. Constant Contact Specs
Once you’re satisfied with your own newsletter, You can send it right away or schedule it for after (in 5-minute intervals, such as 3:05 a.m., 3:10 a.m., and so forth ). We could not find a recurring program to send messages on a daily, weekly, or yearly basis the way Campaigner does, or to send messages depending on the local time in the receiver’s location, as GetResponse can.
The Business also recently announced a new Feature named Action Blocks, which enable marketers to add polls or RSVP cubes to standard emails. This enables recipients to answer messages with a single click without needing to leave the email inbox and also visit some web page.
You can track As Soon as You’ve sent a newsletter using the Reports tab its success. The dashboard displays the basics, including unsubscribe requests, and opens, clickthroughs, bounces. A useful bar graph shows open rates and a graph compares performance over multiple campaigns. Users may also pick up to five emails to compare high speed results side by side. The report has a handy Refresh button so that you can observe real-time results. It’s not like MailChimp where you have to manually load the pages. When we opened mails and clicked on the links, they were registered almost immediately.
The Resource Center offers links to Info about average clickthrough rates by industry. You can even look at relative metrics to figure out if your degree of engagement with your clients is improving or declining over the past three months. The cellular app is useful if you want to observe the campaign functionality from your mobile device.
There are several ways to add contacts to Constant Contact: copy and paste, manually sort addresses into a form, upload a file (CSV, XLS, XLSX, or TXT), import from Gmail, or pull from Outlook and other (CRM) tools.
After we used the form to manually put in an Address, we repeatedly received an error message but it did not state what had gone wrong. We were motivated to hit the Previous button to return and fix the problem but we could not because the page had died from our browser (Firefox) cache. After a couple of attempts, the whole webpage crashed. This is an unusual experience, to say the least. Constant Contact has assured us its infrastructure has greatly improved because our initial test and that this is unlikely to occur again.
The file upload, Gmail import, and CRM Migration alternatives, on the other hand, were simple to use and stable. We think most people would end up using these options. We tracked the upload progress under”Contacts: Task” and was informed while the import was finish. Much like Campaigner, Constant Contact allows Mailinator and speeches that are disposable. It’s too bad many services do not comply with the example of GetResponse$15.00 in GetResponse, which filters out famous disposable domains. Constant Contact instead flags contacts that are likely so the user can choose whether to remove or keep them to be transactional or other similar addresses.
Segments are initially based on which list you When saving the contacts but it’s also quite simple to go back, choose and change the list. In the Contact Managerwe just clicked on the addresses we wanted to add to another list. A new feature enables users to choose a list for contacts to be added to whenever they click on on a specific link within an email, the company said. This feature is available in most packages. Additionally, it can be paired with an autoresponder so that, when a link is clicked by a contact, a relevant email is sent to them. Constant Contact allows you assign tags to contacts, which is helpful if you want to track things like how they signed up, even if they’re loyalty associates, or anything else you might want to monitor. Constant Contact Specs
Our only quibble with the Contact Manager is That it’s a hassle to edit the user records. After we glued our list and cut, we simply dropped in email addresses. We did not have other fields, such as address or name. Update the fields and we had to load each person record to bring this. This was not that simple because the pages were slow to load in our testing. Since we can see the whole list in Contact Manager, then it would have been nice to be able to simply click on the lost field, input, and just keep going straight down the page. So, lesson learned: Be certain to have all of the relevant fields before uploading the names, populated.
Constant Contact also enables you to create forms That clients can use to register for newsletters and emails. These forms can be hosted either on your site or on Constant Contact’s servers. The consumers can be segmented by you based on if they used other methods or the sign-up form, which can be helpful. The company also recently announced a new sign-up form editor that’s intended to permit users to produce inline forms that may be embedded on a site in addition to pop-up forms which could be customized to show after a set amount of time or when a visitor tries to leave the web site, the business stated.
Constant Contact requires you to confirm that You already have consent from your record –no bought lists permitted! As there is absolutely no way to confirm you’ve got permission from every individual receiving messages sent to this 37, you can’t use set addresses like sales @ or marketing @ addresses or distribution lists. You might also create autoresponders, listed under the button, to send when a user is added to some list. We used the templates to construct a publication to new subscribers.
Constant Contact generally feels like a Platform but its random error messages were disconcerting. This the instrument is strong, and for businesses new to email marketing, Constant Contact is a fantastic way to get started. We want it offered a bit more flexibility in the scheduling of autoresponders of campaigns and production particularly. Constant Contact Specs
If you do not need these features, However Constant Contact is a superb option. If you want just a bit more flexibility in your marketing strategy, then check out email marketing Editors’ Choices Campaigner and MailChimp instead.
Because Constant Contact only offers seven Various sorts of marketing automation works doesn’t want to refer to itself as a advertising and marketing automation package that is traditional. Rather, Constant Contact likes to tell prospects that it’s a cross between email marketing and advertising automation or what it calls”email automation.”
That’s because, unlike other tools, for example Editors’ Choice marketing automation systems Pardot and HubSpot, Constant Contact doesn’t does not offer branching logic. It focuses to begin automation campaigns. By way of example, you can start an automation workflow when someone accomplishes a milestone, such as a birthday or anniversary for a customer or joins a listing. You can’t change automationsbased on whether someone opened an email, forwarded an email, or clicked on a link.
Automation platforms automatic more intelligent and, well, compared to email marketing tools, create life personalized and easier for marketers for clients. Additionally, Constant Contact doesn’t offer A/B testing (they do provide subject line A/B testing), no search marketing addition, and the restricted workflows you can create don’t offer drag-and-drop builders, that can be pretty much standard these days. Should you require automation for second and first interactions with clients Constant Contact is a trusted automation program. If you want adaptive workflows and innovative sequencing that adapt to your clients’ specific activities Constant Contact is not powerful enough to compete in the marketing automation area.
As Constant Contact themselves reiterate through their website, they’re a tool for companies. And, as it is well worth evaluating them on these terms. They have enough of the fundamentals covered to satisfy small companies, as mentioned above, and if it had been as straightforward as that we’d recommend them highly. Constant Contact Specs
The Matter, these days, is that there are plenty of other email Tools offering even more than Constant Contact, and for a whole lot less cash. This includes not only attributes, but also user experience. In reality, for the volume you pay with Constant Contact, you might find yourself using tools like GetResponse and ActiveCampaign.
Things are picked up by them For their adequate deliverability rates, integrations (particularly social media integrations), and for enabling different access levels for separate users. And with recent improvements to coverage and promotion automation, it does look like they’re making an attempt to improve the item. But their lack of advanced features makes it hard to recommend over others at their price . Constant Contact Specs