Introduction Does Constant Contact Work
Constant Contact have been from the email marketing video game since 1995. During that time they’ve managed to turn into one of the email tools in the world, boasting over 650,000 clients. Does Constant Contact Work
What Makes them special is that they’ve added many features over the years that none of their competitions game, like an event management tool, surveys, and campaigns. All these contribute to the list of options available, as well as automations and recurring newsletters.
On top of these options, they also boast a Market with over 400 apps and integrations which cater to even the most niche of products. Yet despite these numbers and attributes, curiosity about Constant Contact appears to be according to Google Trends. Enough reason for us to have a look at Constant Contact’s ins & outs and check whether it’s still applicable in the 21st century.
If You’re choosing an email Marketing tool for your business, you can do a lot worse than Constant Contact (which begins at $20 per month). If you want to try out some of the attributes without committing, then a trial is offered by the company. This review looks specifically. Were it not for a few technical hiccups that were unexplained, Constant Contact might have been an easy choice for our choice.
How does Constant Contact pile up against the Competition in its own marketing database for companies with 2,500 connections? It carries a price tag that is top. Many marketing programs also have a cap on how many messages you can send in a month but Constant Contact doesn’t.
Since our last appearance, Constant Contact has Added email autoresponders beyond those triggered by sign-ups, such as birthdays and anniversaries. You might send an email series to a specific set of contacts, such as a day-by-day guide to getting started with follow-ups or your service to an occasion. This works by copying your contacts and matching them up using autoresponders. The image library allows 2 GB of storage. Users can also access paid and free stock photographs through Constant Contact. You can interact with assistance via Twitter. Does Constant Contact Work
Constant Contact is easy to use and has lots Of aid options, starting with the information icons located next to disciplines and options describing what they are Knowledge Base trainers accessible, and articles. Constant Contact has a Task page which lists the status of different tasks, such as contacts that are uploaded, so you know what’s happening in the background.
Phone support Isn’t 24/7 but the hours are Still pretty generous, going from 7 a.m. to 11 pm throughout the week, and 10 a.m. to 8 p.m. on weekends. Chat is available, along with the agents will also call you to make sure you have all the information you want.
Pricing and Features
Constant Contact offers a number of programs Depending on the size of your subscriber base. The plan is $20 per month for as many as 500 subscribers and $45 for up to 2,500. A mid-tier plan prices $195 for 10,000 subscribers and $335 for 50,000. Price-wise, it is not too different from Campaigner. You may sign up for other add-on services, for example EventSpot ($20 a month for a single occasion; $25 for up to five events) for event registrations, and research ($10 per month) to conduct polls (all of which can be included at no additional charge on the Email Plus program ). The fundamental account comes to keep images used from the campaigns with a Library. MyLibrary Plus ($5 per month) expands your storage to 1 GB. Newsletter Archive ($5 a month) creates a widget which can be added to your website on which you can display links to around 100 emails. If you would like your customers to have the ability to see your messages that are older, this is a useful add-on.
The free trial gives you access to all of These features for 60 days but you can only send up to 100 emails. The trial is a superb way to get used to the platform for a number of messages. Once you are sure about the platform, upgrade to the paid version and get started blasting away. There is also a 30-day money-back guarantee, which can be uncommon in this space.
When you are ready to create a newsletter, you May use the template to get started. The editing application allows you tweak images text messages, and colours. There’s also a networking library where you are able to save your own assets, such as company logos and other images. Does Constant Contact Work
As Soon as You’re Happy with your own newsletter, It is possible to send it immediately or schedule it for after (in 5-minute periods, such as 3:05 a.m., 3:10 a.m., and so on). We could not find a recurring schedule to send messages on a daily, weekly, or yearly basis the way Campaigner doesto send messages depending on the local time at the receiver’s place, as GetResponse can.
The company recently announced a new Attribute called Action Blocks, which enable marketers to add polls or RSVP cubes to regular emails. This permits recipients to answer messages with a single click without needing to leave the email inbox and also go to a web page.
You are able to monitor, once you’ve sent a newsletter using the Reports tab, its success. The dashboard displays the fundamentals, such as opens, clickthroughs, bounces, and unsubscribe requests. A useful bar graph shows open rates and a chart compares performance over multiple campaigns. Users may also select up to five emails to compare high speed results side by side. The report has a convenient Refresh button so that you may observe real-time outcomes. It is not like MailChimp in which you have to manually load the pages. When we opened mails and clicked on the links, they were enrolled almost instantly.
The Resource Center offers links to Information about typical clickthrough rates by industry. You can also look at comparative metrics to figure out if your level of involvement with your clients is improving or declining over the previous 3 months. The mobile app is handy if you need to observe the effort performance from your mobile device.
There Are Lots of ways Constant Contact: copy and paste, manually type addresses into a type, upload a file (CSV, XLS, XLSX, or TXT), import from Gmail, or pull from Outlook and other (CRM) tools.
After we used the shape to manually add an Address, we received an error message but it did not say what had gone wrong. We were motivated to hit the last button to return and fix the issue but we couldn’t because the page had died out of our browser (Firefox) cache. After a few attempts, the entire webpage crashed. This was an odd experience, to say the least. Constant Contact has ensured us its infrastructure has greatly improved because our first test and that this is unlikely to happen again.
The file upload import, and CRM Migration alternatives, on the other hand, were secure and easy to use. We think most people would end up using one of these choices. We tracked the upload progress under”Contacts: Task” and was notified while the import was finish. Much like Campaigner, Constant Contact allows other disposable speeches and Mailinator. It is too bad most services do not follow the case of GetResponse$15.00 in GetResponse, which filters out known disposable domains. Constant Contact instead flags contacts that are inclined to be other or transactional such addresses so that the user can choose whether to remove or keep them.
Segments are originally based on which list you Select if saving the contacts but it’s also really easy to go back and adjust the list. From the Contact Managerwe clicked on the addresses we wanted to incorporate to another list. A new feature allows users to choose a listing for contacts to whenever they click on on a specific link in an email to be added, the business said. This attribute is available in all packages. Additionally, it can be paired with an autoresponder so that, when a contact clicks a link, a email is delivered to them. Constant Contact lets you assign tags to contacts, which can be helpful if you need to monitor things like the way they signed up, if they’re loyalty members, or whatever else you might want to monitor. Does Constant Contact Work
Our only quibble with the Contact Manager is That it’s a pain. After we cut and glued our list, we just dropped in email addresses. We didn’t have other areas, such as address or name. We needed to load each record and update the fields, to bring this. Because the pages were slow to load in our testing, this was simple. Since we can see the entire list in Contact Manager, then it might have been nice to be able to just click on the missing field, input, and just keep going down the page. Lesson learned: Be sure to have all of the relevant fields before uploading the titles populated.
Constant Contact also enables you to produce forms That customers can use to sign up for newsletters and emails. These forms can be hosted on your site or on Constant Contact’s servers. You can section the consumers based on if they used methods or the form, which can be helpful. The business also recently announced a new sign-up form editor that’s intended to allow users to create inline forms which may be embedded onto a website in addition to pop-up forms which can be customized to show after a set amount of time or when a visitor tries to leave the web site, the business said.
Constant Contact demands you to confirm that You have consent from your record! Since there is absolutely no way to verify you have consent from every person getting messages sent to this address you also can not use set addresses like sales @ or marketing @ addresses or distribution lists. You might create autoresponders, listed under the Create button, to ship automatically when a user is added to some list. We used the templates to construct a publication that was Welcome .
Constant Contact generally feels like a Professional stage but its arbitrary error messages were disconcerting. This the tool is solid, and for businesses new to email marketing, Constant Contact is a good way to get started. We wish it offered flexibility in the scheduling of creation and campaigns of autoresponders. Does Constant Contact Work
If you don’t want these features, But then Constant Contact is an excellent choice. Should you need a little bit more flexibility in your marketing plan, then check out email marketing Editors’ Choices Campaigner and MailChimp instead.
Because Constant Contact only offers seven Various sorts of advertising automation works, the firm does not want to refer to itself as a marketing automation suite that is traditional. Rather, Constant Contact likes to inform prospects that it’s a cross between email advertising and advertising automation or what it calls”email automation”
That is because, unlike other tools, such as Editors’ Choice advertising automation platforms Pardot and HubSpot, Constant Contact doesn’t does not provide branching logic. It focuses to begin automation campaigns. For instance, you can start an automation workflow when someone accomplishes a landmark, like a birthday or anniversary as a customer or joins a listing. You can’t alter automationsbased on whether someone opened an email, forwarded an email, or clicked on a link.
Automation platforms automatic slightly more intelligent and, well, compared to email tools, create life more personalized and easier for marketers for clients. Additionally, Constant Contact doesn’t provide A/B testing (they do offer subject line A/B testing), no research advertising addition, and the limited workflows it is possible to create do not offer drag-and-drop builders, that are pretty much standard nowadays. If you need automation for first and second interactions with customers, then Constant Contact is a reliable automation system. But if you would like adaptive workflows and innovative sequencing that adapt to your customers’ specific actions, then Constant Contact isn’t powerful enough to compete in the marketing automation space.
As Constant Contact themselves reiterate through their site, they’re a tool for smaller businesses. And, as such, it is well worth evaluating them on these terms. As mentioned previously, they have enough of the fundamentals covered to meet companies, and if it were as simple as that we’d recommend them more highly. Does Constant Contact Work
These days, the issue, is that there are plenty of email Tools offering even more than Constant Contact, and for a whole lot less money. This includes user expertise, but also not only features. In fact, for the amount you pay with Constant Contact, you could find yourself using much more powerful tools such as GetResponse and ActiveCampaign.
They do pick up things Due to their decent deliverability prices, integrations (particularly social media integrations), and for enabling different access levels for separate users. And with recent improvements to marketing automation and reporting, it will seem like they’re making an attempt. However, their lack of advanced features which makes it difficult to recommend over others at their price point. Does Constant Contact Work