Intro Email Campaign Templates
Constant Contact have been from the email marketing video game since 1995. Throughout that time they’ve managed to turn into one of the email tools in the world. Email Campaign Templates
What Makes them special is that they’ve added many features over the decades that none like surveys, an event management tool, and campaigns. All these contribute to the varied collection of email options as well as automations and newsletters that are recurring.
In Addition to these options, they also boast a Marketplace with over 400 integrations that cater for even the most market of merchandise and programs. Yet despite features and these numbers, interest in Constant Contact appears to be on the decline, at least according to Google Trends. Enough reason for us to have a closer look at Constant Contact’s ins & outs and check if it’s still applicable in the 21st century.
If You’re choosing an email Marketing tool for the small business, you could do much worse than Constant Contact (which starts at $20 a month). If you want to test out a few of the features without committing, then the company offers a trial. This review looks specifically. Were it not for some unexplained hiccups, Constant Contact could have been an easy pick for our choice.
How does Constant Contact pile up against the Competition in its own advertising database for businesses with 2,500 contacts? It carries a price that is $45-per-month that is top. Email advertising tools also have a limit on but Constant Contact doesn’t.
Since our last look, Constant Contact has Email autoresponders beyond these triggered by sign-ups, including birthdays and anniversaries. You can even send an email series to a certain set such as a day-by-day guide to getting started with your ceremony or follow-ups to a event. This works by copying your contacts into different folders and matching them up with autoresponders. The image library allows 2 GB of storage, with a file size of 5MB. Users can access paid and free stock photographs straight through Constant Contact. You can now interact with support via Twitter. Email Campaign Templates
Constant Contact is Simple to Use and has plenty Of help options, beginning with the information icons located next to disciplines and choices explaining what they are, extensive Knowledge Base trainers available at a toll-free amount, and articles. Constant Contact has a Task page which lists the status of various tasks, such as uploaded contacts, so that you understand what’s going on in the background.
Phone support Isn’t 24/7 but the hours are Still pretty generous, going from 7 a.m. to 11 p.m. during the week, and 10 a.m. to 8 pm on weekends. Chat can be obtained, and the agents will call you to ensure to have.
Pricing and Features
Constant Contact offers a number of plans Based on the size of your subscriber base. The cheapest plan is $20 per month for up to 500 subscribers and $45 for up to 2,500. A plan prices $195 for $10,000 subscribers and $335 for 50,000. Price-wise, it’s not too different from Campaigner. You can sign up for additional add-on services, for example EventSpot ($20 a month for a single occasion; $25 for up to five occasions ) for event registrations, and Survey ($10 per month) to run surveys (all of which are included at no additional charge on the Email Plus program ). The Basic account comes to store pictures used from the campaigns with a Library. MyLibrary Plus ($5 per month) expands your storage to 1 GB. Newsletter Archive ($5 per month) generates a widget which may be added to a site on which you can display links to around 100 emails. If you want your clients to have the ability to see your messages that are older, this is a.
The free trial gives you access to all of These attributes for 60 days but you can send up to 100 emails. The trial is a great way to get accustomed to the platform for a restricted number of messages. When you are certain about the stage, update to the paid version and start blasting away. There’s also a 30-day money-back guarantee, which is unusual in this space.
When you’re ready to make a newsletter, you Can use the template to begin. The editing application allows you tweak even colors, pictures, and text. There’s also a networking library where you can store your personal resources, such as company logos and other images. Email Campaign Templates
Once you’re satisfied with your newsletter, It is possible to send it right away or schedule it for after (in 5-minute periods, such as 3:05 a.m., 3:10 a.m., and so forth ). We couldn’t find a recurring program to send messages on a daily, weekly, or yearly basis the way Campaigner doesto send messages based on the local time in the recipient’s location, as GetResponse can.
The Business recently announced a new Feature named Action Blocks, which enable marketers to include polls or RSVP blocks to regular emails. This permits recipients to answer messages with one click without needing to leave the email inbox and go to some web page.
You are able to monitor once you’ve sent a newsletter using the Reports tab its success. The dashboard displays the basics, such as unsubscribe requests, and opens, clickthroughs, bounces. A handy bar chart shows open prices along with a chart compares performance across multiple campaigns. Users may also select up to five emails to compare high speed results side by side. The report has a handy Refresh button so that you may see real-time results. It is not like MailChimp where you have to manually load the webpages. When we opened emails and clicked on the links, they were registered almost immediately.
The Resource Center offers links to Information about typical clickthrough rates by business. You may even look at relative metrics to figure out if your degree of involvement with your clients is improving or declining over the past three months. The mobile app is handy if you need to observe the campaign functionality from your mobile device.
There Are Lots of ways to add contacts to Constant Contact: copy and paste, manually sort addresses into a type, upload a file (CSV, XLS, XLSX, or TXT), import from Gmail, or pull from Outlook and other (CRM) tools.
When we used the form to manually add an Address, we received an error message but it did not say what had gone wrong. We were motivated to hit the last button to return and resolve the issue but we couldn’t because the page had died out of our browser (Firefox) cache. After a few tries, the whole webpage crashed. This is an odd experience, to say the least. Constant Contact has ensured us its infrastructure has greatly improved since our first test and that this is not likely to occur again.
The document upload import, and CRM Migration alternatives, on the other hand, were simple to use and stable. We think most people would wind up using one of these options. We tracked the upload progress under”Contacts: Activity” and was informed while the import was finish. Like Campaigner, Constant Contact allows other disposable addresses and Mailinator. It’s too bad most services don’t follow the case of GetResponse$15.00 in GetResponse, which filters out known disposable domains. Constant Contact instead flags contacts that are inclined so that the user can choose whether to remove or store them to be other or transactional similar email addresses.
Segments are initially based on that list you. If saving the contacts but it’s also really easy to go back, Select and change the list. From the Contact Manager, we just clicked on the addresses we wanted to add to another listing. A new feature enables users to select a list for contacts to be added to whenever they click on a link in an email, the company said. This attribute is available in all packages. Additionally, it may be paired with an autoresponder so that, when a contact clicks a link, a relevant email is delivered to them. Constant Contact allows you assign tags to contacts, which is helpful if you want to track things such as the way they signed up, even if they’re loyalty associates, or whatever else you might want to track. Email Campaign Templates
Our only quibble with the Contact Manager is That it’s a pain to edit the user records. When we glued our list and cut, we just dropped in email addresses. We did not have other fields, such as address or name. Update the fields and we needed to load each listing, to bring this. This was straightforward because the pages were slow to load in our testing. Since we could see the whole list in Contact Manager, then it would have been nice to be able to simply click on the missing field, enter, and just keep going straight down the page. Lesson learned: Be sure to have all of the relevant fields before uploading the titles, populated.
Constant Contact also lets you create forms That clients can use to register for newsletters and emails. These forms can be hosted either on your site or on Constant Contact’s servers. The consumers can be segmented by you based on whether they used the form or alternative methods, which may be useful. The company also recently announced a new sign-up form editor that’s intended to permit users to produce inline forms which may be embedded onto a website in addition to pop-up forms that can be customized to show after a set amount of time or when a visitor attempts to leave the website, the company stated.
Constant Contact demands you to confirm that You have approval from your record! Since there is no way to verify you have permission from each individual receiving messages you also can’t use group addresses like sales @ or advertising @ addresses or distribution lists. You can make autoresponders, recorded under the Create button, to ship when a user is added to a list. We used the templates to build a special Welcome publication .
Constant Contact appears like a Professional platform but its error messages were disconcerting. This the instrument is strong, and for small companies Constant Contact is a good way to begin. We wish it offered flexibility in the scheduling of autoresponders of creation and campaigns particularly. Email Campaign Templates
If you don’t want these features, Then Constant Contact is a superb option. Should you want a little bit more flexibility in your marketing strategy, then check out email marketing Editors’ Choices Campaigner and MailChimp.
Because Constant Contact only offers seven Various kinds of advertising automation functions, the company does not want to refer to itself as a advertising and marketing automation suite that is traditional. Rather, Constant Contact likes to tell prospects that it is a cross between email advertising and advertising automation or exactly what it requires”email automation”
That’s because, unlike other tools, such as Editors’ Choice marketing automation platforms Pardot and HubSpot, Constant Contact doesn’t does not provide branching logic. It focuses to begin automation campaigns. For example, an automation workflow can be started by you whenever someone accomplishes a milestone, like a birthday or anniversary for a customer or joins a list. However, you can’t change automationsbased on whether somebody opened an email, forwarded an email, or clicked on a link within the body of this email.
These features, which make advertising Automation platforms automatic, more smart and, well, than marketing tools, create life personalized and easier for marketers for customers. In addition, Constant Contact doesn’t offer A/B testing (they do offer subject line A/B testing), no search marketing inclusion, and the restricted workflows you can create do not offer drag-and-drop builders, which are pretty much standard nowadays. If you require automation for first and second interactions with clients Constant Contact is a automation system. If you want innovative sequencing and flexible workflows that adjust to your clients’ specific actions, then Constant Contact is not powerful enough to compete at the marketing automation area.
As Constant Contact themselves reiterate through their website, they’re a tool for businesses. And, as it’s well worth evaluating them. They definitely have a lot of the fundamentals covered to satisfy small companies as mentioned previously, and then we’d recommend them highly, if it had been as straightforward as that. Email Campaign Templates
The issue, these days, is that there are Lots of other email Tools that offer even greater than Constant Contact, and for a lot less cash. This includes not just features, but also user experience. In fact, for the volume you pay with Constant Contact, you could end up using tools like ActiveCampaign and GetResponse.
Points are picked up by them For their decent deliverability prices, integrations (particularly social websites integrations), also for enabling different access levels for different users. With recent improvements to marketing automation and reporting, it does look as though they’re making an effort. But their lack of features, such as marketing automation, makes it hard to recommend over others at their price point. Email Campaign Templates