Introduction Email Marketing Monkey
Constant Contact have been in the email marketing video game since 1995. During that time they have managed to turn into one of the email tools in the world. Email Marketing Monkey
What Makes them unique is that they’ve added many features over the decades that not one like surveys, an event management tool, and campaigns. All these contribute to the diverse list of email options available, as well as automations and newsletters that are recurring.
On top of these options, they also boast a Market with over 400 programs and integrations that cater to even the most market of products. Yet despite these numbers and features, interest in Constant Contact appears to be on the decline, at least according to Google Trends. Enough reason for us to have a better look at Constant Contact’s ins & outs and check whether it’s still applicable in the 21st century.
If You’re choosing an email Marketing tool for the business, you could do a lot worse compared to Constant Contact (which starts at $20 a month). Then the business offers a 6-day free trial if you want to try out some of the features without committing. This review looks especially at the program, which supports up to 500 contacts. Were it not for some unexplained hiccups, Constant Contact might have been an easy choice for our first choice.
How does Constant Contact pile up against the Contest for companies with 2,500 contacts? It carries a high $45-per-month price . Email marketing programs also have a cap on how many messages you can send in a month but Constant Contact does not.
Since our last appearance, Constant Contact has Added email autoresponders beyond those triggered by sign-ups, such as anniversaries and birthdays. You can send an email series to a specific set like a day-by-day guide to getting started with follow-ups or your ceremony to a event. This works by matching them up using autoresponders and segmenting your contacts. The picture library allows 2 GB of storage, with a maximum file size of 5MB. Users may access stock photographs that are free and paid through Constant Contact. Finally, you can now interact with assistance via Twitter. Email Marketing Monkey
Constant Contact is easy to use and has lots Starting with the data icons located next to choices and fields describing what they are Knowledge Base articles, and coaches accessible. Constant Contact has an Activity page which lists the status of different tasks, such as uploaded contacts, so you know what’s going on in the background.
Phone support Isn’t 24/7 but the hours are Still pretty generous, moving from 7 a.m. to 11 p.m. during the week, also 10 a.m. to 8 p.m. on weekends. Chat is available, along with the brokers will also call you to make sure you have.
Pricing and Features
Constant Contact offers a number of programs Depending on the size of your subscriber base. The cheapest plan is $20 per month for as many as 500 subscribers and $45 for up to 2,500. A plan prices $335 for 50,000 and $195 for $10,000 subscribers. Price-wise, it’s not too different from Campaigner. You can sign up for other add-on providers, for example EventSpot ($20 a month for a single occasion; $25 for up to five events) for event registrations, and Survey ($10 per month) to conduct polls (all of which are included at no additional charge on the Email Plus plan). The fundamental account comes to store images used from the email campaigns with a Library. MyLibrary Plus ($5 per month) expands your storage to 1 GB. Newsletter Archive ($5 per month) creates a widget which may be added to your website on which you can display links to around 100 mails. This is a if you would like your clients to be able to see your messages.
The free trial Provides you access to all of You can send up to 100 mails although these features for 60 days. The trial is a great way to get accustomed to the platform to get a restricted number of messages. When you’re sure about the stage, update to the paid version and start blasting away. There is also a 30-day money-back guarantee, which is unusual in this area.
When you’re ready to make a newsletter, you Can use the template to get started. The editing application allows you tweak text, pictures, and colors. There is also a networking library where you are able to store your personal assets, such as company logos and other graphics. Email Marketing Monkey
As Soon as You’re satisfied with your newsletter, It is possible to send it right away or schedule it for after (in 5-minute periods, for example 3:05 a.m., 3:10 a.m., and so on). We could not locate a recurring program to send messages on a daily, weekly, or yearly basis the manner Campaigner doesto send messages depending on the local time in the recipient’s place, as GetResponse can.
The Business recently announced a new Attribute called Action Blocks, which enable marketers to add polls or RSVP blocks to regular emails. This permits recipients to answer messages with one click without needing to depart the email inbox and go to a web page.
You are able to track As Soon as You’ve sent a newsletter By using the Reports tab its success. The dash displays the fundamentals, including unsubscribe requests, and opens, clickthroughs, bounces. A useful bar chart shows open prices along with a graph compares performance over multiple campaigns. Users can also select up to five mails to compare high-level results side by side. The report has a convenient Refresh button so that you can observe real-time results. It’s not like MailChimp where you have to manually load the pages. When we opened emails and clicked on the links, they were registered almost instantly.
The Resource Center offers links to Info about average clickthrough rates by business. You can even look at relative metrics to find out if your level of involvement with your clients is improving or declining over the past three months. The cellular app is useful if you need to observe the effort performance from your mobile device.
There are several ways to add contacts to Constant Contact: copy and paste, manually type addresses into a form, upload a file (CSV, XLS, XLSX, or TXT), import from Gmail, or pull from Outlook and other (CRM) tools.
When we used the form Speech, we repeatedly received an error message but it did not state what had gone wrong. We were motivated to hit on the Previous button to go back and fix the problem but we could not because the page had expired from our browser (Firefox) cache. After a couple of attempts, the entire page crashed. This was an unusual experience, to say the least. Constant Contact has ensured us has greatly improved because our first test and that this is not likely to occur again.
The document upload, Gmail import, and CRM Migration options, on the other hand, were easy to use and secure. We think most people would end up using these choices. We monitored the upload progress under”Contacts: Activity” and was informed while the import was complete. Much like Campaigner, Constant Contact allows other disposable speeches and Mailinator. It’s too bad many services do not follow the case of GetResponse$15.00 in GetResponse, which filters out known disposable domains. Constant Contact rather flags contacts that are inclined to be other or transactional such addresses so that the user can choose whether to eliminate or keep them.
Segments are initially based on that list you. When saving the contacts but additionally, it is really easy to go back, Select and change the list. In the Contact Manager, we clicked on the addresses we wanted to incorporate to a different listing. A new feature enables users to choose a list for contacts to whenever they click a particular link in an email to be added, the business said. This feature is available in all packages. Additionally, it may be paired with an autoresponder so that, when a link is clicked by a contact, a relevant email is delivered to them automatically. Constant Contact lets you assign tags to contacts, which can be helpful if you want to monitor things like the way they signed up, even if they’re loyalty members, or anything else you might want to monitor. Email Marketing Monkey
Our only quibble with the Contact Manager is That it is a pain. When we cut and glued our list, we dropped in addresses. We did not have other fields, such as name or address. To add this, we needed to load each person listing and update the fields. This wasn’t that simple because the pages were slow to load in our testing. Since we can see the whole list in Contact Manager, then it might have been nice to be able to simply click on the missing field, enter, and just keep going down the page. Lesson learned: Be sure to have all the applicable fields populated from the listing before uploading the names.
Constant Contact also enables you to create forms That clients can use to register for newsletters and emails. These forms may be hosted either on your site or on Constant Contact’s servers. You can segment the users based on whether they used other procedures or the form, which can be helpful. The business also recently announced a new sign-up form editor that is designed to permit users to produce inline forms which can be embedded on a website in addition to pop-up forms that can be customized to show after a fixed amount of time or when a visitor attempts to leave the web site, the business said.
Constant Contact demands you to confirm that You have consent from your entire record –no bought lists allowed! Since there is absolutely no way to confirm you have permission from every individual receiving messages sent to this address you also can’t use set addresses such as sales @ or advertising @ addresses or distribution lists. You can also create autoresponders, recorded under the Generate button, to ship automatically when a user is added to some list. We used the templates to construct a newsletter .
Constant Contact appears like a Professional platform but its error messages were disconcerting. This aside, the tool is solid, and for small businesses Constant Contact is a fantastic way to begin. We want it offered a little more flexibility in the scheduling of campaigns and creation of autoresponders in particular. Email Marketing Monkey
If you don’t need these features, However Constant Contact is a superb option. If you need a little bit more flexibility in your marketing plan, then check out email advertising Editors’ Choices Campaigner and MailChimp instead.
Because Constant Contact only offers seven Various kinds of advertising automation functions, the company does not like to refer to itself as a conventional advertising and marketing automation suite. Rather, Constant Contact likes to inform prospects that it’s a cross between email advertising and advertising automation or what it requires”email automation”
That is because, unlike other tools, for example Editors’ Choice marketing automation platforms Pardot and HubSpot, Constant Contact doesn’t does not offer branching logic. It focuses to begin automation campaigns. For instance, an automation workflow can be started by you when someone accomplishes a landmark, such as a birthday or anniversary as a customer or joins a listing. You can not alter automationsbased on whether or not someone opened an email, forwarded an email, or clicked on a link inside the body of this email.
Automation platforms automatic more intelligent and, well, than email tools, make life personalized and more easy for entrepreneurs for clients. Additionally, Constant Contact does not provide A/B testing (they do offer subject line A/B testing), no search advertising addition, and also the limited workflows it is possible to create don’t offer you drag-and-drop builders, which are pretty much standard these days. If you require basic automation for interactions with clients, then Constant Contact is a reliable automation system. But if you want flexible workflows and sequencing that adjust to your clients’ specific activities Constant Contact isn’t powerful enough to compete at the marketing automation area.
As Constant Contact themselves reiterate through their site, they’re a tool for smaller companies. And, as such, it’s worth assessing them on these conditions. They have a lot of the basics covered to meet most small companies, as stated previously, and if it were as simple as that then we’d recommend them highly. Email Marketing Monkey
Nowadays, the Matter, is that there are Lots of other email Tools that offer even greater than Constant Contact, and for a lot less money. This includes user experience, but also not just attributes. In reality, for the amount you pay with Constant Contact, you could end up using tools like ActiveCampaign and GetResponse.
Things are picked up by them Due to their adequate deliverability prices, integrations (especially social websites integrations), and for enabling different access levels for different users. With recent enhancements to marketing automation and reporting, it does seem as though they’re making an attempt to improve the item. But their lack of innovative features, such as marketing automation, makes it difficult to recommend over others at their price . Email Marketing Monkey